Do any of the following scenarios ring true for you?

  • You can't describe how your web site is or will contribute to your bottom line

  • If you can describe it, you don't know if it's working or not

    • all about

    Web Marketing and Business Improvement in the Thinking Organization

    by Bob Roan on March 30, 2010

    Web 1.0 was about learning.  Web 2.0 is about thinking.

    It’s no longer enough to build a website where prospects can learn about your products. The thinking strategist now provides resources that help prospects think about their needs in a context that nourishes their appreciation of the company’s unique value proposition. [Read the Full Article…]

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